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Kincaid’s has been a family owned hamburger restaurant for over 80 years. Currently operated by two third-generation brothers, Kincaid’s asked Arts & Rec to help re-establish their vision for the brand, and bring a fresh perspective that honored their deep history.

“We talked to a bunch of firms, but the crew at Arts & Rec were the ones who we felt really got it! So many firms out there are trying to show off and make everything as design-y as it can be, but Arts & Rec understands that sometimes less is more, and that the best brands leave room for organic growth.

We couldn’t have been happier with the whole experience of working with them and would definitely recommend hiring them and letting them work their dark arts.“

Benjy Mason, Partner