We developed a brand identity inspired by the core gameplay, which consists of aligning and controlling points of interest in triangular fields.

Choose your faction: Enhance humanity with the Enlightened, or protect it with the Resistance.

The Enlightened seek to harness the power of Exotic Matter to evolve mankind to a higher level.

The Resistance seek to battle the forces that are attempting to use Exotic Matter (XM) to enslave humanity.

Agents gather at Anomalies: an international live event series. Faction presence and in-person competition drives the creative direction of the story as it unfolds in the game, and in real life.

Additionally, our design style would drive the Ingress hacker culture. Agents would spin our designs into their communities, creating localized merch for their teammates.

To celebrate the Ingress 10th anniversary, we collaborated to develop a year long branded series of limited edition merch drops featuring trading cards, enamel pins, patches, coins, and other fan-favorite collectibles.

We spared no expense, and worked directly with several vendors to produce this premium collection of commemorative merchandise.